For almost 20 years now in the United States grocery store consumers have been able to identify which country many of the commodities in their shopping cart come from thanks to a "cool" idea – specifically the Country of Origin Label (COOL) legislation.
The labeling law requires certain retailers, mostly grocery stores and supermarkets, to identify the country of origin of certain foods such as perishable agricultural commodities (fresh and frozen fruits and vegetables), peanuts, pecans, ginseng, macadamia nuts, wild and farm-raised fish and shellfish, and muscle cuts and ground chicken, goat, and lamb.


